LEGO and Nintendo have announced a 4-year partnership bringing one of the most iconic characters in video games to the famous ride-on toys: Super Mario Bros.
And as a launch, they are bringing an interactive version, where in addition to setting up your favorite character's scenarios, you can interact with them, collecting coins.
The idea is to merge the best of both worlds, without being a video game or just a block-building game. Basically you can play with a Mario or Luigi doll, operated by battery and interacting with Goombas, pipes, Piranhas and other elements of the scenery. The puppets have a kind of LCD, which helps to bring different expressions to the characters and interactions with the scenarios, such as lava, coin counting, etc.
To better understand, watch the video below.