The aim of photographer Lee Kirby's essay was to show how a person's appearance can change the way the world around them sees them, how other people react to differences. The essay, titled JudgementIt presents two images, in one of them the person is without tattoos, and in the other one with tattoos.
Anyone who is tattooed knows that, unfortunately, tattoos are often associated with prejudice, especially in the professional field. What would be their evaluation of you if you didn't have any tattoos?
Remembering that the famous Kat Von D and Zombie Boy have already had their tattoos covered for make-up brand campaigns. And for those who have their body completely covered with tattoos the result is quite surprising.
Check out the Zombie Boy Campaign video ?