Art Nouveau - which means "New Art" in French - was an artistic movement that emerged in the industrial era as a response to mass production. Its designs were inspired by nature and used detailed decorations.
At times, the movement also dealt with themes such as death, decadence and desire. Below is an overview of the artists who helped define the Art Nouveau style in Europe.
1. Alphonse Mucha: Art Nouveau's Leading Figure
Alphonse Mucha is remembered as one of the most important names in the movement. His posters were so popular in Paris that people took them off the streets to decorate their homes. His work stands out for its use of striking lettering, lots of detail and vertical compositions. Although he worked in Paris, Mucha also drew on his Slavic roots, using themes from folklore. He did not accept the title "father of Art Nouveau" and believed that all art had the same foundations. In 1899, he created an illustrated edition of the Lord's Prayer, full of symbols and meanings.
2. Aubrey Beardsley: Controversial Illustrator
Aubrey Beardsley had a short career, dying at the age of 25, but he left an important impact. His work was influenced by Japanese prints, including erotic images, and mixed themes of desire, perversion and violence. His collaboration with Oscar Wilde in adapting the biblical story of Salome was much talked about at the time.
3. Henri de Toulouse-Lautrec: Bohemian Life in Paris
Henri de Toulouse-Lautrec was known for depicting the nightlife of Paris, showing scenes of dancers, prostitutes and artists. Although he came from a noble family, he moved away from this milieu after suffering a fractured leg as a teenager, which affected his growth. His posters for the Moulin Rouge are famous for showing the cabaret atmosphere and the emergence of a new social class that was able to enjoy leisure, but not the privileges of high society.
4. Gustave Moreau: Painter of Mythological Themes
Gustave Moreau is often associated with Symbolism, but his art also influenced Art Nouveau. He painted mythological scenes that explored intense emotions in environments reminiscent of castles and imaginary worlds. Moreau preferred to work alone and, over time, only showed his works to close friends. His paintings show figures like gods and heroes, drawn with attention to detail but without expressing clear emotions.
5. Gerda Wegener: Illustrator Who Defied Genres
Gerda Wegener, a Danish artist, worked with fashion illustrations and erotic themes, questioning the gender standards of the time. She was married to Lili Elbe, one of the first trans women to undergo gender affirmation surgery. After problems in Copenhagen, the couple moved to Paris, where Gerda continued to explore different ways of representing the body and identity, showing an inclusive vision of femininity.
6. Jan Toorop: Artist of Mixed Influence
Jan Toorop, born in Indonesia and raised in the Netherlands, combined elements of Symbolism and Art Nouveau with traces of traditional Indonesian art. He studied in Delft and Amsterdam and worked in different styles, including some influences from Impressionism. Although not as famous as others, his art inspired artists such as Piet Mondrian and Gustav Klimt, as well as helping to organize artists' communities in Holland.
7. Gustav Klimt: The Icon of Art Nouveau
Gustav Klimt is one of the movement's most famous artists. A mentor to the likes of Egon Schiele and Oskar Kokoschka, he went so far as to say that there were only two great artists in the world: him and Diego Velazquez. His personal life also attracted attention, with rumors about his relationships with married models from Viennese high society. Klimt's "Golden Pictures", with references to Byzantine art, the Arts and Crafts movement and ancient Egypt, became symbols of Art Nouveau. Some scholars suggest that certain motifs in his works may have been inspired by the scientific discoveries of the time, such as the study of cells.
Each of these artists contributed their own unique way of seeing and representing the world. They used nature, detail and deep themes to create works that still influence art and design today.